GCU
PURPOSE
TThe primary purpose of GCU’s Master of Business Administration (MBA) degree is to provide training for students interested in understanding the working nature of business in a competitive environment. Following GCU’s Mission Statement, it also promotes a Christian worldview and the Christian consciousness of its students, academically and professionally, preparing them for social responsibility and dedication to advancing God’s kingdom. Courses in the MBA program integrate theories and practices from various disciplines, including University Core, accounting, economics, finance, marketing, production operations, and strategic management. This program aims to develop students into broadly educated business managers and executives who understand the nature of business with tools and techniques applicable to various business situations.
The capstone project for the MBA program gives students a chance to integrate all of the theories, skills, and tools studied during the program in a learning experience highlighting the nature of competition and the kind of strategic maneuvering that must be done to succeed.
Students can choose from the following concentrations:
- MBA with a concentration in Finance
- MBA with a concentration in International Business
- MBA with a concentration in Marketing
- MBA with a concentration in Human Resource Management
- MBA with a concentration in Culinary and Food Service Management
- MBA with a concentration in Service Business Management
- MBA with a concentration in Music Business Management
- MBA with a concentration in Sports Administration and Management
OBJECTIVES
Having completion of the Master of Business Administration (MBA), students will demonstrate:- advanced knowledge in each of the primary functional areas of business administration,
- an ability to solve semi-structured business problems and unstructured business problems, and
- competency and readiness to serve the community with a biblical worldview and professional skills.
COMPONENTS AND REQUIREMENTS
Course Requirements
The degree program requires completing 27 credit hours of the MBA curriculum and 9 credit hours of graduate electives for a total of 36 credit hours plus WS501Institutional Requirements per semester. Students with non-business undergraduate degrees must complete 12 additional pre-MBA credit hours before selecting their MBA curriculum course sequence.Pre-MBA Courses (12 credit hours) include
- Accounting Principles
- Basic Finance
- Fundamentals of Marketing
- Principles of Management
Institutional Requirement
GCU requires all students to attend WS501 Institutional Requirement (chapel) every semester through graduation. Students will receive a Pass/Fail grade on Institutional Requirements. This requirement will serve students to identify themselves as spiritual servants in their fields and be equipped with basic Biblical understanding and Christian worldviews.CURRICULUM
Department Core (27 credits)
| Courses | Credit Hours |
|---|---|
| BUSN600 Managerial Accounting | 3 |
| BUSN620 Managerial Economics | 3 |
| FINS500 Finance | 3 |
| MRKT590 Marketing Management | 3 |
| HRDV500 Management: Christian Perspective | 3 |
| MGMT600 Research Methods | 3 |
| MISY500 Introduction to Marketing Information Systems | 3 |
| BUSN500 Business Environment, Law and Christian Ethics | 3 |
| BUSN530 Business Strategy (Capstone Course) | 3 |
| BUSN550 Intermediate Microeconomics | 3 |
| Total 30 |
Finance Concentration Elective(s) (9 credits)
| Courses | Credit Hours |
|---|---|
| FINS 520 Investments | 3 |
| FINS 530 Capital Budgeting and Corporate Investments | 3 |
| FINS 550 Institutions and Financial Markets | 3 |
| FINS 600 International Finance | 3 |
| FINS620 Financial Strategies | 3 |
| Total 15 |
International Business Concentration Electives (9 credits)
| Courses | Credit Hours |
|---|---|
| INTB 500 International Business (Requisite Course) | 3 |
| FINS 600 International Finance | 3 |
| INTB 550 International Law and Business | 3 |
| INTB 580 Cross-Cultural Management | 3 |
| MRKT600 International Marketing | 3 |
| Total 15 |
Marketing Concentration Elective(s) (9 credits)
| Courses | Credit Hours |
|---|---|
| MRKT 520 Sales Management | 3 |
| MRKT 550 Marketing Channel Management | 3 |
| MRKT 570 Promotional Management | 3 |
| MRKT 592 Consumer Behavior | 3 |
| MRKT600 International Marketing | 3 |
| Total 15 |
Human Resource Management Concentration Electives (9 credits)
| Courses | Credit Hours |
|---|---|
| ORLD510 Leading Organizational Change | 3 |
| MORS510 Negotiations | 3 |
| BUSN650 Leading and Managing | 3 |
| ADPH520 Organizational Effectiveness | 3 |
| BUSN700 Business Plan Analysis | 3 |
| Total 15 |
Culinary & Foodservice Management Concentration Electives (9 credits)
| Courses | Credit Hours |
|---|---|
| BISC530 Managing Service Operations | 3 |
| BISC540 Culinary & Foodservice Business Management | 3 |
| BISC550 Culinary & Foodservice Store Management | 3 |
| BISC570 Culinary & Foodservice Selection | 3 |
| BISC601 Food and Beverage Management | 3 |
| Total 15 |
Service Business Management Concentration Electives (9 credits)
| Courses | Credit Hours |
|---|---|
| BISM532 Global Business Manner | 3 |
| BISM542 Service Process Management | 3 |
| BISC552 Service strategy and Consulting | 3 |
| BISC655 Servant Leadership and Organization Management | 3 |
| BISC572 Service Marketing | 3 |
| Total 15 |
Music Business Management Concentration Electives (9 credits)
| Courses | Credit Hours |
|---|---|
| BISM532 Concert Management | 3 |
| BISM542 Graduate Artists & Repertoire Seminar in Music Business | 3 |
| BISC552 Global Music Management | 3 |
| BISC572 Promotions and Publicity in the Music Industry | 3 |
| BISC655 Music Business Internships: Information for Students | 3 |
| Total 15 |
Sports Administration and Management Concentration Electives (9 credits)
| Courses | Credit Hours |
|---|---|
| BSAM532 Sports Marketing | 3 |
| BSAM542 Sports Administration | 3 |
| BSAM552 Sports Event Management, and Sports Law | 3 |
| BSAM655 Policies and Governance of Sport Organizations | 3 |
| BSAM572 Sport Media and Public Relations | 3 |
| Total 15 |